REDWOOD CITY, Calif., March 13, 2017 — Tact, the sales experience platform, today announced it was named to the Constellation ShortList™ for Sales Productivity for Q1 2017. With 52 percent of the Fortune 500 turning over since 2000, success requires a rethink around the core mission and business model of an organization. The companies included on the Constellation ShortList provide the key functionality and requirements for early adopters pursuing digital transformation initiatives.
For sales organizations, transformational efforts require the adoption of new processes for tighter alignment as well as more value and productivity from existing resources to maximize revenue growth. In fact, CSO Insights and Accenture -- who partnered to conduct their annual 2016 sales performance optimization study -- found that 40 percent of sales leaders ranked increasing sales effectiveness as a top objective for the year. For organizations like GE, Kelly Services and The AES Corporation, this required better predictability so their decision makers could allocate the necessary time and resources to their pipeline.
In search of solution that could make their sales professionals more productive while their teams scaled revenue, these Fortune 500 companies looked to Tact. The seller experience platform turns their connected devices into virtual smart assistants that handles each individual rep’s administrative tasks so they could spend more time on opportunities and less time in front of computers updating and searching through multiple databases. Serving as the main interface for their most critical tools – email, LinkedIn, phone, calendar, maps and CRM – field sales teams gain the necessary insights they need about their prospects without wasting time shuffling between various apps. Tact also captures their activity logging and notes from meetings so their company’s CRM gets updated automatically with the most recent data, assuring their leaders they’re receiving the updated information and data quality they need for more accurate forecasts.
“Traditionally there exists a wealth of useful information about your customer trapped in different departments, business units, systems and across the Web. The challenge for salespeople is accessing all this critical information in a contextualized and useful way the moment they need it most,” said Chuck Ganapathi, founder and CEO of Tact. “Conversational platforms like Tact transform the user experience for a wide range of tools (including legacy systems), making them more intuitive and easier to use. We mirror for salespeople what great admins do for executives; get them the necessary information they need to be successful in context when it’s most valuable to them.”
“Form must follow function in digital transformation. Once you craft the right digital business models, you’ll need the right digital technologies for success,” said R “Ray” Wang, chairman and founder at Constellation Research. “As organizations implement digital programs to disrupt an industry, employment of the right tools will determine whether or not the program is successful; each Constellation ShortList guides companies to the right technologies for their transformation initiatives.”
Constellation advises early adopters using disruptive technologies to achieve business model transformation. Products and services named to the Constellation ShortList meet the threshold criteria for this category as determined by Constellation Research through client inquiries, partner conversations, customer references, vendor selection projects, market share and internal research.
Led by former Salesforce and Siebel executive Chuck Ganapathi, Tact is on a mission to make enterprise software more human-friendly. Tact's device-native, conversational platform is used by Fortune 500 companies to transform the daily sales experience in the field and maximize the value of their CRM investment. Based in Redwood City, Calif., Tact is a privately-held company, backed by Accel Partners, Redpoint Ventures, Upfront Ventures and Microsoft. For more information, visit tactile.com.
Constellation Research does not endorse any solution or service named in its research.
Constellation Research is an award-winning, Silicon Valley-based strategic advisory and futurist research firm. Constellation’s analysts serve as innovation advisors for leaders and Global 2000 organizations navigating the challenges of business-model disruption and transformation. Unlike legacy analyst firms, Constellation works closely with solution providers, partners, and its Constellation Executive Network of innovative buy-side leaders, C-suite executives and board of directors to lead the way in disrupting technology and research coverage areas. The goal – deliver to clients what they need to achieve valuable business results.
For more information about Constellation Research, visit www.ConstellationR.com